About MIDLR
We're a team built on one belief that businesses shouldn't need five different tools just to talk to their customers. MIDLR brings chat automation, a full WhatsApp call centre, campaigns, bookings, and orders into one platform, so nothing falls through the cracks. We help businesses turn WhatsApp from a simple messaging app into their most powerful growth channel.
What We Do
MIDLR is your complete platform for WhatsApp business communication. From the first message a customer sends to the moment they become a loyal, repeat customer, MIDLR handles it all in one place.
Reply instantly with smart chat automation. Run a full call centre on a single WhatsApp number – routing, IVR, and live monitoring included. Send bulk campaigns that reach thousands in one click. Sell directly through WhatsApp catalogues. Manage bookings, leads, and client records automatically, without spreadsheets or scattered tools.
Vision
To help every business build stronger customer relationships through fast, reliable, and human communication on WhatsApp.
Mission
To become the platform businesses trust to manage their entire customer journey from the first "hello" to every call, order, and follow-up after it.
The People Behind MIDLR
A team leads MIDLR with deep roots in telecom, communications technology, and business growth, building tools they'd want to use themselves.
Hussein Noureddine
FounderBuilt on strong experience across CPaaS, A2P messaging, voice, and global carrier networks, with 150+ partnerships worldwide, MIDLR is focused on solving real business communication challenges. With continuous investment in technology, infrastructure, and people, the platform is designed to stay reliable, scalable, and easy to use. Bringing WhatsApp, voice, and automation together in one place creates a smooth, connected experience that helps businesses stay organised, respond faster, and keep growing without falling behind.
What We Stand For
Customer obsession
Every feature is built around one question: does this help a business respond faster?
One platform, not five
Chat, calls, campaigns, and orders, all connected, not scattered across separate tools.
Built on real telecom experience
Decades of carrier and communications infrastructure behind every feature.
Transparent, straightforward pricing
No hidden markups or confusing tiers.
Always improving
Regular updates based directly on what businesses tell us they need.
Frequently Asked Questions
MIDLR provides businesses with WhatsApp Business Platform solutions that simplify customer communication, automation, and engagement.
MIDLR serves businesses across real estate, healthcare, education, finance, travel, hospitality, eCommerce, and many other industries.
MIDLR combines official WhatsApp Business API solutions, automation, integrations, and dedicated customer support to help businesses scale communication.
Yes. The team assists businesses with onboarding, setup, integration, and ongoing technical support.
MIDLR provides solutions built on the official WhatsApp Business Platform, enabling secure and compliant business messaging.
You can reach the MIDLR team through the website's contact form, request a demo, or speak with the sales team for more information.